Planning a high-ticket event on "hope" and good vibes is the fastest way to drain your profit margins and burn out your team. Want to know how the world's biggest events protect millions in revenue? Press play and get your ticket to the world of premier events.
What does it take to turn massive event concepts into sustainable, lifestyle-aligned revenue drivers?
Host Lauren Penny - monetization expert, CEO of Branched Out, and Founding Chair of the Major Events Business Group Queensland - shares the origin story behind The Ticket. Drawing from 22 years of global experience on mega-events like the Olympic Games and FIFA World Cup, she shares how an unexpected scheduling conflict during her daughter's first birthday sparked a total pivot in her approach to event strategy. Learn how to take the operational rigour of world-stage events and apply it directly to your business gatherings... creating six-figure outcomes without trading away your freedom, family, or peace of mind.
PS. Apply Olympic-level execution with to your next live event without sacrificing a life you enjoy? ♟️ BOOK A CALL and map out your framework with Lauren directly.